Making Sure All Your Marketing Materials Match

Making Sure All Your Marketing Materials Match

It is important to ensure your marketing materials match with everything. You want your business to appear as professional as possible with an eye-catching, modern and stylish overall “theme”. This may be pointless if you already have your business cards, flyers, website and what not, but if you are just starting up the following tips should be considered.

Tips before you design anything

Ensure all your printing work is at minimum 300 DPI (Dots / Pixels per Inch) and is in CMYK colour mode.

Your website is your primary theme. Make sure it …

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Flash Animation – A Balancing Act

Flash Animation – A Balancing Act

The boom of flash animation industry is not a fluke rather; it is the result of painstaking efforts of some of the leading flash developers and animators, who are still toiling hard for increasing its efficiency and for making it more attractive. An animation in flash has to be powerful enough to capture and convert designer’s imagination into perfect shape without increasing the size of the SWF files. Here lies the importance of maintaining a perfect balance. You should not kill the creative muse deliberately for the sake of reducing the loading time of …

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Advantages of Web Design

Advantages of Web Design

All over the place in this world, business companies are relentlessly looking for effectual ways to save money, either by using their accessible resources to be more prolific or by cutting down their costs, but without probably losing any services that they rely on. Nowadays, the majority of the business companies are pretty much dependent on the internet and broadband services to market their business online to worldwide customers, and telecommunication. Internet is one of the best ways to gain productivity and efficiency.

However, with the increasing recognition of the online media and its positive results, …

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Search Engine Optimisation – An Essential Part of Web Design

Search Engine Optimisation – An Essential Part of Web Design

When designing websites, many people focus on the aesthetic qualities of the site, and the code that makes it tick. But there is another factor which must be given at least equal consideration when designing your website – search engine optimisation (SEO).

While SEO is often seen as the realm of online marketers and copywriters, web designers have a crucial role to play in determining how well a site ranks too. Whether you’re designing a new site from scratch or making modifications to an existing one, a decent knowledge of …

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Choosing a Web Design Firm for Small Business

Choosing a Web Design Firm for Small Business

If you’re in the market for a reputable, yet affordable web design firm, you’ve probably done your homework. You’ve also probably scrolled through Google listings, clicked a few links, read a few websites. How do you weed out the top performers from the rest? How do you find a web design firm that matches your passion, your vision and your budget? Once you’ve determined how you want your website to work, get down to the nitty gritty.

Set goals

What do you need your website to do for you? Are you building …

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Local Online Marketing Companies Let Local Businesses Run Their Business!

Local Online Marketing Companies Let Local Businesses Run Their Business!

Based on a comScore study, 94% of consumers are discovering most of their information through search engines, with 72% choosing Google. A local online marketing organization can certainly help local business’s with approaches such as website design, copy writing, keyword and key phrase building, video marketing, key phrase recognition, PPC inclusion and link building, or search engine optimization.

Online marketing involves different opportunities that point to your prospects. Prior to launching into online marketing, allow us to talk a little bit regarding the medium in which this particular interaction will …

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Some Suggestions To Create A Good Web Design

Some Suggestions To Create A Good Web Design

Basically, the design of any website should enables visitors to achieve what they want to get. When designing a website you should know things that have to be provided and that have to be avoided. Do not risk your credibility by performing wrong things. Here are several aspects you need to consider.

Although it can be said that content is king, the fact how easily visitors can find the information they are looking for is also something that cannot be neglected. The solution to this matter is to provide a good site …

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Social Media – When Used Correctly Could Boost Your Brand, But Tread Carefully

Social Media – When Used Correctly Could Boost Your Brand, But Tread Carefully

Facebook has taken the world by storm and recent rumblings from the blue-screened giant seem to suggest that they are ready to take on Google as the dominant web force – but how is this possible when they do two completely different things?

Well the trick lies in the way Facebook works in that it is a huge recommendation network and people regularly use it to find products and services that are just for them but which have been recommended by others. A recommendation is worth a …

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