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Finding Your Artistic Niche: Identifying Your Target Audience

Before diving into the world of online art sales, it’s crucial to understand your target audience. What kind of art do you create? Are you specializing in whimsical illustrations, breathtaking landscapes, or abstract digital paintings? Identifying your niche helps you focus your marketing efforts and find the platforms best suited to your style. Consider who would appreciate your work and what platforms they frequent. Are you targeting fellow artists, design professionals, or a broader audience seeking unique wall art? Understanding this allows you to tailor your presentation and attract the right buyers.